Polestar 4

Out of Place, Right at Home

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Polestar 4: Out of Place, Right at Home

30 June, 2025

Words by:

Justin Jackie

You don’t expect to drive a space age electric coupe SUV up a gravel drive flanked by horse paddocks. But this is 2025, and this is the Northern Rivers, where wellness culture and cutting edge design collide as naturally as eucalyptus and oat milk.

Somewhere south of the Gold Coast, with hands on the wheel of Polestar’s most visually daring creation to date, the thought hit me: no grille, no rear window, just 400 silent kilometres ahead and a place called Sun Ranch on the horizon. A sprawling retreat in the Byron hinterland promising fireside feasts, astronomy nights and the kind of curated lifestyle experience that speaks to the brand’s ethos.

Technically, Sun Ranch isn’t in Byron. It sits a little inland, in Coopers Shoot, where the vibe begins to shift. More cowboy boots and cold plunges, less crystal shops and congestion. It’s an experience-first property on 55 acres of restored farmland: fire pits, horse paddocks, mid-century timber cabins, and a communal table for shared meals and even more shared styling. The whole place feels like a set from a fashion forward Western, more Architectural Digest than agricultural. Someone’s always wearing linen. Someone else is already in the pool.

We’d barely been driving an hour, but it already felt like we’d left the real world behind. The traffic thinned. The air shifted. Somewhere between the cane fields and a rusted gate advertising “Horse Chiropractor,” I started to wonder whether the Polestar 4 was really out of place, or perfectly at home.

I’d been invited to join what Polestar was calling its “Lifestyle Experience,” a term that could easily ring hollow if the product didn’t align. But with Polestar, this wasn’t a stretch. A design led EV brand founded by a designer, defined by a commitment to sustainability, technology and pure Scandinavian aesthetics, the Polestar 4 was born to be more than just a mode of transport. The question was, could it live like one?

A few hours earlier, the experience began with a familiar dance: plane, baggage hall, sign-waving greeter. Our contact led us to a nearby hotel carpark where the Polestar 4s sat poised and gleaming beneath coastal sun, parked in perfect formation and looking more like tech sculptures than transport.

At first glance, the 4 delivers immediate visual tension. It doesn’t look like an SUV in the conventional sense. It’s more like a coupe on stilts, taut and sharply contoured, with an athletic stance that hints at performance. The lack of a rear window, replaced by a full-width camera display, gives it an even more concept-like presence.

Sliding into the driver’s seat, the first impression was equally striking. Build quality is superb, far exceeding what the price point might suggest. The cabin exudes a quiet confidence: sustainable materials used with restraint, clean lines, beautifully balanced surfaces. It feels premium in a way that doesn’t shout about it. Polestar has taken the core pillars of Scandinavian design (functionality, purity, material honesty), and translated them into something tactile and calm. You sense it in every seam, surface and screen.

There’s no start button. You sit, belt up, pull the drive toggle and go. As we pulled out onto the road south, the Polestar 4 settled into a calm, composed rhythm. The chassis is tuned more for grand touring than outright sportiness, which felt entirely appropriate. On flowing hinterland roads, the EV drivetrain delivered smooth, silent thrust. Wind and road noise were impressively subdued, allowing the interior ambience to take centre stage. It didn’t feel like driving a car so much as gliding through a considered space, like slipping into a noise-cancelling pod lined with Scandinavian furniture.

The rear view camera took a few minutes to adjust to. Old habits die hard. But once my brain caught up, it proved remarkably effective. Crisp, wide and free from the limitations of conventional glass, it genuinely felt like a superior solution once acclimatised.

It was high noon when we turned off the bitumen and onto the gravel drive that led to Sun Ranch. The property unfolded gradually: golden paddocks, sprawling timber buildings, and a sense of curated calm that felt more editorial spread than outback station.

We arrived just after lunch, and the first thing you notice isn’t the architecture or the location, though both are striking. It’s the people. Every member of the staff looked like they might have been planted by Polestar’s design team. All bone structure and boots. All just-right denim. They were so attractive it was hard not to wonder if someone had handpicked them for brand alignment.

I parked the car near one of the timber cabins and joined the rest of the guests for a ranch-style lunch. Fresh produce, fire-cooked vegetables, long tables, low chatter. It was the kind of place where everything felt slightly curated, but never in an overbearing way. Everything felt… Polestar.

That afternoon, we settled into the rhythm of the ranch. There was time to explore the property, wander between structures (there are six timber bunkhouses in total), or walk down to the small lake where the wood-fired sauna and cold plunge were tucked beside the reeds. I did both. I roasted myself in the dry heat before stepping into the still, shockingly cold water. It wasn’t spiritual or transformative. Just a good, quiet jolt that snapped the day into focus.

I took the opportunity to step back and observe the car from a distance. The Polestar 4 sat quietly near the entrance, its LED strip catching the late light. It looked less like a car and more like a rendered concept that had quietly settled into the gravel.

The absence of a rear window becomes even more intriguing from the outside. It allows the panoramic roof to extend further back, giving rear passengers more headroom and an uninterrupted view of the sky. Rear seatbacks recline. Climate can be adjusted via a separate screen. If most SUVs treat back-seat passengers like an afterthought, the Polestar 4 offers something closer to a lounge.

Later that afternoon, we gathered near the firepit for a pre-dinner drink. Vermouth was poured over ice. Conversations drifted. Someone asked about the drive. Someone else asked what we were actually doing here, which felt like a fair question given no one had mentioned KPIs. I asked what the etiquette was around how far you can swim outside your zone in a shared pool. My room backed onto one, and I’d been quietly trying to gauge the social contract. The staff moved between guests like they’d been doing this forever. Polished, relaxed, somehow always in the right spot. It was informal, quiet, and perfectly measured. The sort of setting that doesn’t need to impress because it already knows it has.

As the sun dipped and the temperature followed suit, we gathered in the property’s whiskey lounge for a design presentation. Polestar’s Colour and Materials Designer Komal Singh and Product Manager Ola Aldensjö dialled in from Sweden to share their thinking behind the 4.

Komal spoke about materials: tailored knit made from recycled PET bottles, vegan alternatives, and responsibly sourced Bridge of Weir leather. Everything was selected for both environmental and sensory performance. Ola explained how design, technology, and sustainability aren’t siloed at Polestar but layered together as part of a single, considered vision.

It wasn’t a product pitch. More like a window into a company that thinks carefully and acts slowly. No hype. No disruption. Just long-term ideas, calmly delivered.

This is, after all, a brand shaped by a designer. Thomas Ingenlath, formerly Volvo’s design chief and now Polestar CEO, brings a clear design sensibility to the brand. That origin story still shows. Polestar isn’t trying to out-Tesla Tesla or revive some nostalgic idea of driving. It’s building something else: design first, tech literate, and future facing.

Dinner followed outside. A long table glowed with firelight, conversation drifting over plates of local produce and natural wine. The kind of setting where nobody needs to perform. A low hum of music. Slow laughter. No one checked their phones.

Later, we climbed a hill at the edge of the property for an astronomy session. The temperature had dropped and the sky had turned fully black. A couple of telescopes were set up on the grass, aimed at the sort of celestial bodies you usually only see in documentaries. The astronomer cracked a few jokes about the pole star. Not especially useful in the southern hemisphere, but delivered with charm. Then the jokes stopped.

One by one, we leaned in and stared upward.

Stars scattered like static. Galaxies blinked into view. Someone gasped. Someone just kept sipping. For a moment, the sky felt larger than it had in years. You’d almost be on the verge of an existential crisis if it wasn’t for the exhaust braking of a B-double on the M1 keeping you firmly grounded.

By sunrise, the skies had turned grey and the ground was still damp from weeks of rain. Yoga, which had been scheduled for the grassy knoll, moved indoors. It was led by Hannah, the same warm, stylish woman who had greeted us at lunch the day before. Of course she was also a yoga instructor. Very Sun Ranch.

A roomful of journalists, stylists and editors moved through downward dogs and warriors while a woman FaceTimed her partner at maximum volume from the adjacent lounge. I wouldn’t say I found clarity, but I did find my hip flexors, and that felt like enough.

Afterward, as Polestar staff began the gentle process of rounding us up like stray cattle for departure, I tried to extract every last drop of enjoyment from the place. A slow flip through the records in the sunken lounge. One more swim outside my room. A quick towel-off in the stillness before it all closed in.

I looked at the Polestar 4 one last time before loading up. Still parked where I’d left it. Angular, futuristic, and just a little bit aloof. It shouldn’t have worked here, among the horses and timber and slow mornings. But somehow it did. Like a space cowboy in linen. Both completely out of place and exactly where it was meant to be.

Our return leg to the airport was in the dual motor version. More shove. More grip. Still calm. Still composed. With 400 kW and all-wheel traction, the Polestar 4 is properly quick when it wants to be, but it’s more about control than spectacle. The power is there. It just doesn’t feel the need to show off.

We took a longer route this time, cutting through quieter back roads. The kind lined with leaning trees, washed-out shoulders and the occasional pothole. The 4 soaked up dips and cambers without fuss, settling into that same confident rhythm it had shown from the start.

At one point, I overtook a caravan with barely a whisper. No gearshift. No revs. No theatre. Just a firm press and a blur of countryside.

I kept coming back to the same thought: Polestar doesn’t need to shout. The 4 isn’t trying to be everything to everyone. It knows its lane. Design forward. Technically progressive. Quietly premium. And it drives there with clarity.

With EV platforms converging and performance specs starting to blur, brand identity matters more than ever. Not just how a car moves, but how it fits your values. What it says about you, especially when it’s saying nothing at all.

This whole experience, the roads, the ranch, the people, the pauses, felt unmistakably Polestar. No wheel spins. No champagne flutes. Just confidence. Intention. And a car that gets the details right.

At the gate, waiting for my flight, I flicked through the photos on my phone. The Polestar 4 kept showing up in the corners. Under trees. Beside telescopes. Parked in golden hour light. Always composed. Always clean.

It’s not the loudest EV on the market. It’s not the quickest. It doesn’t shout about specs or wrap itself in gimmicks.

But it might be one of the most considered electric cars you can buy right now. A product of design thinking, tuned for the way people actually live, and built with a kind of material honesty that’s increasingly rare in the age of performative luxury.

In a landscape full of excess, the Polestar 4 offers something quieter. Something slower. Sharper. More intentional. And if that comes with cold plunges, canned wine, and a few suspiciously good-looking ranch hands, well, that’s just good design too.

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