The entire operation runs on an eco-conscious, sustainable farming model designed to actively regenerate the land they harvest. The processing mills are largely powered by expanding solar infrastructure, maximising clean energy use during peak pressing periods.
Owen explains that they also rotate flocks of sheep through the active groves, a method used across the Mediterranean for centuries. The sheep offer an organic weed-control and fertilising solution (as opposed to widely used herbicides), but more importantly they graze the undergrowth to the height required by the harvesting machines without damaging the lower tree canopy.
“It solved a weed issue, basically, but there have wound up being multiple benefits” Owen says. “Sheep love olive leaves, so they’ll eat it to a height that’s actually where we want to harvest from, plus they fertilise for us.”

Goldi also recycles every byproduct of the milling process on-site, wasting virtually nothing. Extracted olive pits are blended directly with the pomace (the leftover fruit flesh and skin pulp), and aged into a rich organic compost that is spread back across the grove floor to replenish the terroir. Even their squeeze bottles are made out of reclaimed plastic.
Back when Goldi was preparing to enter the market, the visual landscape of the olive oil aisle was dated and, in Owen’s words, “uninspiring.” Michael brought his experience as an ex-agency graphic designer and web developer to get the business off the ground with design and user experience at it’s core.
“We wanted to explicitly differentiate from the heritage brands,” Michael says. “The old brands sitting on the shelves are just not very eye-catching or original. Our thinking was to have something super bright and interesting that could stand out against that stuff on the shelf. We wanted the kind of packaging that people would buy or enjoy having out on their kitchen bench when friends come over, feeling a real connection to it.”

The branding completely bypassed the dark, dusty conventions of the past in favor of a deliberately vibrant color palette that mirrors that of the liquid inside. The Smooth blend utilises a warm, golden palette reflecting its softer, buttery Arbosana flavour profile; while the robust Punchy blend is wrapped in a vivid, electric green that echoes its high-polyphenol, pepper-forward Coratina profile.
To bring an edge of contemporary character to the brand, Michael brought on celebrated Copenhagen-based artist Morten Kantsoe to produce surrealist, marker-drawn line illustrations that envelope the bottles.
“There’s a whole story to the labels,” Micheal says. “Smooth tells stories of harvest-time whereas Punchy depicts life on and the beauty of the farm. From the smaller bottles to the larger tins, the illustrations zoom out to take a wider perspective. I brought Morten on because his style suited the personable, human branding and he’s absolutely killed it.”
Goldi’s signature range includes myriad other options like lemon, lime, chilli, jalapeno and garlic infused oils, balsamic vinegar, and a tomato sauce that is lacto-fermented and uses Goldi’s own oil for an elevated take on the classic Australian variety. But, the brand has also just launched its most unique product yet, one that until now has been guarded by the family for use behind closed doors.

It’s called Super Early Harvest, and it’s an ultra-premium extra virgin olive oil pressed from unripened green olives harvested at the dawn of the season, before it is run through the mills at a temperature five degrees cooler than the typical cold-pressing standard. From a yield perspective, the process is wildly inefficient, Owen tells me, because green olives hold a fraction of the oil found in mature, purple fruit. But from a sensory perspective, the result is unparalleled.
The thick, buttery, deep green Super Early Harvest oil smells of freshly cut grass, and offers a sharp, peppery throat-kick that’s the result of an immense concentration of antioxidants and raw polyphenols, measuring at a very high 445 mg/kg.
“It’s a limited release; there’s actually a really small window of which you can actually harvest this stuff,” Owen says. “It has a really, really strong flavor, so it’s a true finishing oil, like, you wouldn’t waste this. My mum actually keeps a 200-liter tank of this early harvest oil sitting at her home with a float on top that she gets filled up, and that’s the one she gives to all her friends in bottles. It’s an inefficient, special oil, but it offers this unparalleled flavor.”
As Goldi matures, now ranged in dozens of grocers around the country, and with an online store that is growing steadily, the family-owned producer is devoted to retaining what makes it special. And, Owen tells me his mum won’t ever part ways with her tank of early harvest oil.
“We like the family side of it and we like our independence…being able to make the special oil that we want to make,” Owen says. “We love the product… and we’re still out there growing because we believe in it.”
After speaking with Owen, I went out for lunch with an Italian friend of mine who’s about as passionate about olive oil as one can be. He imports olive oil that his family presses back in Italy because nothing here is quite the same. I mentioned that I’ve got a tin of Goldi’s new Super Early Harvest to taste. He told me, bluntly, that there’s only one way: “Get a slice of really good, crusty bread, and drizzle it on…maybe add a slide of tomato, IF it’s fresh.”
I did just that. The verdict? It’s better than Owen described, perhaps my own revelatory moment, and if I was his mum I’d be keeping that tank of Super Early Harvest under wraps.
